Misunderstood since 1999 – Entree Lifestyle was born in a small basement in Brooklyn, NY. What started out as two friends printing t-shirts and selling them out of the back of a truck, grew into a team of 5 guys, each with the same drive and a clear vision. From 2000-2005, the team struggled to make ends meet but never strayed from their dream. They faced rejection from hundreds of stores and buyers, but this only motivated them to push harder.
Finally, in 2006, the brand moved out of their “mama’s” basement and into the heart of New York City’s fashion district. In 2007, they pulled the money together to attend their first MAGIC streetwear trade show. The very same rejections they got from a few years before turned into requests for product. They had to cancel and reject stores because there were not enough funds to go into production. Today, Entree is being sold in over 150 selected boutiques around the world.
A far cry from it’s early days, Entree LS has emerged as a popular brand in the streetwear scene for its innovative designs, bold graphics, and detailed construction. The brand has evolved into an unique catalog of graphic tees, hats, hoodies, and accessories and continues to strive to create new and daring designs. Itself, the product of strength, determination, and years of unwavering passion, Entree Lifestyle embraces the underdogs who stay true to their aspirations amidst adversity. “To be great is to be misunderstood” (Ralph Waldo Emerson).
This is our story, our brand, our lifestyle.