Watch out Holyoke, Massachusetts, EXPRESSIONS is here to shake up your shopping experience. With our dynamic customer service and our premium clothing and footwear, we are going to make sure you get to your destination in style! Check out our before and after pictures below!
We would like to take this time to thank the whole Holyoke staff, our contractors, as well as everyone else who took time out to help us set up. Without your assistance the store would not look as fresh and as clean as it is!
EXPRESSIONS 2253 Northampton Street
Holyoke, MA 01040
Both of these technologies are making great strides, and who better to utilise them than the footwear industry? What we are seeing is a dynamic shift in the industrial revolution.
We are experiencing what is called the Internet of Things (IoT). In short, it is the use of everyday items that have been given the ability to communicate with each other via wireless connection.
What does this have to do with sneakers? Well, there are sensors that can monitor your gait, or manner of walking. These sensors, usually see on those high tech treadmills, in combination with let’s say a 3D printer yield results similar to this.
The plan, according to adidas, is to be able to make sneakers so fast that they’ll be able to quickly tailor make them for each individual customer. How about that, a machine that makes a sneaker for your feet and yours alone.
Now, Nike is on a similar path but they want their kicks to tailor make themselves while you’re wearing them!
You may have seen something similar to these (the Nike Mag) from those famous movies that came out so long ago. Now the adaptive lacing system is here and ready for widespread use.
Which will you choose?
With the footwear industry slowly changing from mass production of a certain shoe to making a specific pair per person, which side will you be on? Will you go with adaptive lacing? 3D printed footwear? Or will you go for a fully customisable look?
Whatever your choice is get ready for the future of footwear!
Nike HyperAdapt 1.0
December 19th, 2016
The upcoming days are synonymous with sales, sales, and more sales. Luckily at EXPRESSIONS we have you covered with great savings throughout our stores. Whether you are checking names off early or waiting until there are five minutes left until the stores close (we see you, we know you) we are sure what you bring home will put a smile on any face.
Up to 80% off select clothing!
We have a great selection of women’s and men’s clothing on sale, some styles being marked down by as much as 80%. Stop by your favorite EXPRESSIONS location for deals on jeans, tees, hoodies and outerwear from your favorite brands.
adidas Women’s Track Jacket
Women’s Tech Fleece
Extra 20% off Kid’s & Women’s sale footwear!
Looking for sneakers? Right now you can take an extra 20% off of women’s and kid’s sale sneakers! This sale runs across all sneaker brands and includes; toddler, preschool, grade school and women’s sizes. Maybe next time fellas!
adidas Stan Smith
Sock special: BOGO half off + more savings!
Make sure to stop by and take advantage of our regular sales as we have marked down many styles. Get some stylish socks for the low with our buy one, get one half off sale on socks. Or, you could shop until you drop with our great low prices on clothing and footwear.
Hat Sale: Prices starting at $19.99!
Complete that perfect outfit with the proper headgear. We have styles from Mitchell & Ness, New Era and more!
We are accepting resumes for our newest location in Holyoke, Massachusetts! If you are interested in joining our team, please send your resume and availability to email@example.com. We have management and sales associate positions available.
Make sure to check out our JOBS page to stay up to date on new openings.
Remember this, classics never make a comeback. They wait for that perfect moment to take the spotlight from overdone, tired trends.
More and more we are starting to hear about the, “underdog” sneaker brands. To start, Rihanna’s Fenty x Puma Creeper has just won the Shoe of the Year Award presented by Footwear News. This is a landmark victory as this makes Rihanna the first woman to win the award, not only getting Puma into the spotlight but also opening doors in a male dominated industry.
Fenty and La Flame Wearing the Fenty x Puma Creeper.
adidas’ rise in popularity has been meteoric, winning the aforementioned Shoe of the Year twice in a row preceding this years win by Rihanna. The Stan Smith and YEEZY BOOST taking awards shows how far back the company’s roots stretch as well as how they continue to make classic footwear today.
adidas Originals YEEZY BOOST 350 (Front Row)
Stan Smith adidas! (By Raf Simons)
And while we are talking about trending growth, we mustn’t forget about Under Armour. Founded in 1996 it is the youngest of the three brands but their sales have been on the steady incline since their establishment. Enlisting top athletes like Michael Phelps and Stephen Curry has helped their public image giving them a premium and contemporary likeness.
Breaking Ankles in the Curry 3
Curry 3 “Dub Nation Heritage”
While Nike has cemented itself as the king of sneaker brands, most other brands have a, “The bigger they are, the harder they fall.” mentality and it is resonating with consumers. They’re pushing innovation in places Nike can’t and keeping the story of the underdog becoming a legend alive.
My question to you is, will you take advantage of these companies fighting for your dollar?
The LeBron Soldier line is celebrating it’s 10th anniversary and what better way to do it than with a very modern and abstract adaptation!
First, there are no laces. Instead wearers are strapped in, a trend we are hoping leads to more sneakers like the Nike Hyperadapt 1.0. This means you can better focus on that last play of the game where you need to come in clutch.
Having worn these in the finals instead of his signature LeBron XIII, there is speculation that the Soldier better fit the playing style of “The King”. Boasting powerful transition and instinctive response, this is a sneaker well worth playing in.
Make sure to stop by your closest Expressions to grab a pair of these before the NBA season starts! Thank you for your patronage!
The mornings are cooler and the sun is setting a bit earlier, however, there are still some last breaths of spring coming from Mother Nature. For this, we have a few styles that will keep you covered but also keep you cool, an Autumn day in New England can be cruel and unpredictable.
The first brand we will highlight first is Hudson. They have brought us many classic looks based off of contemporary and popular styles, and while the looks change, the quality stays the same.
Robbery SS Jersey
The Trap SS Jersey
Robbery Paneled SS Hoodie
Be the first to stop by your local Expressions and grab these pieces and more, they will go fast. And as always, thank you for your patronage!
Welcome to the inaugural STAFF PICKS post, we are going to get to know a lot of our staff by seeing what types of kicks they prefer. Make sure to follow our Instagram and Twitter accounts, we will also converse with employees via Snapchat, check us out @expressionskix.
UPDATE: This is our Snapcode (photo coming soon), let us know if it works!
Back to the kicks. I went to the Garfield Avenue location for a surprise visit. After being greeted and such, I pointed to the wall of seemingly endless sneakers and asked Xavier, which was his favorite. His choice was the Kobe XI EM in white and black.
Clean and simple.
Next we have Stephan‘s (stehf-in not ‘steven’) pick. He chose the Air Max CB34 “Godzilla” because of his love for all sneakers big, bulky and in the way.
These make me feel like I’m 6′ something despite my actual height.
Lastly, we have a bonus pick chosen by yours truly! The Air Jordan XIV in two slept on colorways, “Oxidised Green” and “Indiglo”.
I love green, all shades of it!
There you have it! We have officially kicked off STAFF PICKS, thank you for checking it out and stay tuned for more!